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ViewStage

How it worksthe whole loop, both seats

The whole deal, start to finish.

ViewStage replaces the agency-and-spreadsheet middle of a brand deal with one loop: a brief becomes matches, an agreement escrows the money, AI screens every video before a brand sees it, and approval releases the payment. Here's every step — from both chairs.

Campaigns run onYouTubeTikTokInstagramrolling out+ more on the way

№ 02The loop — both seats

One marketplace, two doors.

For brands

  1. Brief the campaign

    Write the brief in minutes — budget, platform, do's and don'ts, required hashtags. The AI helps shape it into something creators can actually act on.

  2. Meet your matches

    When the campaign goes live, the matching engine ranks creators by fit against the brief1 — match scores, platform reach, and work samples in one view.

  3. Agree a number, escrow it

    Set a per-creator budget; creators apply with their rate. When you accept one, the agreed amount goes into escrow before anyone films.4

  4. Review work that already passed

    Every submission clears the AI review before it reaches your queue.3 Request a revision if you need one — and approving it releases the escrowed payment.

For creators

  1. Connect your accounts

    Connect YouTube or TikTok over OAuth and tell us what you make. The reach brands see comes straight from the platform, not a media kit.2 Instagram is rolling out next.

  2. Get a feed that fits

    Live campaigns, ranked by your match score.1 Apply to the ones you want with the rate you want — no cold pitching, no agency relaying numbers.

  3. Film with the money already held

    Once your rate is accepted, the payment is escrowed before you hit record.4 The brief sets guardrails, not a script — the creative read stays yours.

  4. Submit, get approved, get paid

    Upload your video; the AI screens it before the brand sees it.3 The brand's approval releases the escrowed payment — you keep 95% of the agreed price.

№ 03One AI, two shifts

Nothing reaches a brand unreviewed.

The same engine works two shifts. Before the deal, it matches both sides by fit. After the submission, it screens every video — audio, frames, and on-screen text — before it lands in a brand's queue.3 Creators are judged on published criteria, not a mood, and humans still make the final call.

Submission review — automated checks

  • FTC disclosure present and audible
  • Brand safety — no NSFW, no competitor conflicts
  • The sponsor actually appears, by name
  • Production quality clears the bar
  • Campaign do’s, don’ts & required hashtags respected

Passed → brand queue

If a video doesn’t pass

It isn't silently rejected, and you don't get a verdict you can't argue with. The review returns the specific findings: what failed, where in the video, and a suggested fix for each one.3

From there it's a revision, not a rejection — you fix the flagged moments and resubmit, and a brand can ask for a revision too. Nothing about a deal dead-ends at “under review.”

  • Every finding carries a severity and a plain-language explanation
  • Each one comes with a concrete suggestion to fix it
  • You revise and resubmit — humans make the final call

One thing the review deliberately doesn't do: force scripts. Briefs set guardrails — disclosure, safety, do's and don'ts. The jokes, the pacing, the read on your audience? That stays yours.

№ 04Real accounts, real reach

Numbers from the platform, not a media kit.

Creators connect their real platform accounts over OAuth, so the reach and audience figures a brand sees come straight from YouTube or TikTok — not a slide a creator filled in by hand.2 Matching puts fit first, the follower-count part of the score is capped so a bigger channel doesn't simply win, and there's no follower minimum to join.1

№ 05Admission

Take your seat.

We’re onboarding in waves — sign up now and you’re in line when the doors open.

The fine print (we mean it)

  1. 1.A match score is mostly fit: roughly 50% semantic match between the brief and what you make, 30% structured fit (niche, format, budget, platform), and 20% an audience signal that's deliberately capped — past roughly 500K subscribers, a bigger channel stops scoring higher. There is no follower minimum to join, and audience size is never a requirement.
  2. 2.Reach and audience figures come from the platform accounts a creator connects over OAuth (YouTube and TikTok today; Instagram is rolling out as Meta review clears), not from a self-reported media kit.
  3. 3.Automated checks cover FTC disclosure, brand safety, competitor conflicts, sponsor presence, production quality, and the campaign's do's, don'ts, and required hashtags. When something fails, the creator receives the specific findings — what failed, where, and a suggested fix — and can revise and resubmit. Humans make the final approval call.
  4. 4.Payment is held in escrow when the deal is agreed, before filming starts, and processed by Stripe. It releases to the creator when the brand approves the work. ViewStage charges a flat 5% on each side of the agreed price; full pricing is on the pricing page.